Author archives: joran

CAC, or also referred to as customer acquisition cost, is a business level KPI metric that is used by companies to assess the costs associated with acquiring ne

Multi-Level-Marketing (MLM), also known as network marketing is a business strategy to recruit others to do sales for them. Learn more about it

Ambush marketing is a tactic where brands impede a rival company’s marketing campaign in order to draw the attention, read here how you can do that.

Want to start segmenting your customers? Learn everything you need to know about behavioral segmentation and the different sub categories within.

If you are starting or looking to grow your e-commerce company, you might want to try out fewer know ways to promote it. In this article, we will give you ideas

Looking to generate more b2b leads? Linkedin is a great tool to generate leads, see here some ways to generate more leads.