Before you spend your time and effort planning and launching your business, you will have to choose a name. During the initial stages, having a name in place can help you focus. It will also help you be consistent with your early marketing and advertising efforts. The name you choose...
Going viral can happen by accident, or it can be strategically planned by forward-thinking marketing professionals looking to boost the reach of a particular brand. Viral marketing can be important for your business because it’s essentially free advertising. You can’t always predict what the internet is going to grab onto...
In order to improve as a digital marketing professional, it's important to stay up to date with current trends and pick up new skills as the market changes. In order to help marketing professionals and people interested in data and furthering their career online, Google has release their Digital Garage...
Persuasion might have earned itself a bad reputation next to less favorable tactics like manipulation, but persuasion isn’t inherently malicious. In marketing, persuasion is an effective technique for motivating someone to take a specific action. This can mean purchasing a product, providing an email address, or visiting a brand’s website. ...
Do you desire to build a website that boasts high conversion rates? If so, you’re not alone, as this is the dream of every business owner with a website, be it an affiliate site, marketing blog, e-commerce website, or lead-gen site. However, you can’t realize this dream without first learning...
If you take a look at business technologies nowadays, you’ll find that some of the most efficient tools a few years back are now obsolete to some extent. This is because the industry is constantly changing, and so does the technology that comes with it. That's precisely why most successful...
