Author archives: joran

Typically, growing your small business is about expanding your reach with adequate resources to support it. It involves more cost and people on board. And investing more than you need can drain your resources quickly. But if you look at automating most of your tasks, it can save you the…

Embargoed press releases have been heavily criticized by many people. Many journalists and PR professionals have strongly negative opinions about them for a variety of different reasons. In this post, we will explore what an embargoed press release is, how it works and why they are so controversial in the…

Being an entrepreneur requires you to have a different thought process and approach to problems most people would consider impossible. Entrepreneurs approach problems as opportunities to learn, grow, and profit. One of the best ways to become immersed in the world of entrepreneurship is to learn from those who have…

There is nothing better than education if you’re serious about improving your productivity. The first step towards improving your productivity is admitting to yourself that you can do better. The second step is learning how to measure your current productivity levels so you know where you are struggling with managing…

Email marketing is and will always be one of the most effective communication modes for marketers and companies. Building a strong and targeted email list can help you communicate key messages with your customers and build long-lasting relationships. In today’s article, we will take look into a new email marketing…

A digital marketing strategy is a scheme designed to assist your company in achieving specific objectives through discreetly identified marketing channels like earned, paid, and owned media. It’ll be absurd to run a digital marketing campaign without any strategy in place. A great marketing plan is essential for improving your…