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Growbots Features
Prospecting and outreach should be in one place to allow for streamlined outbound sales. Growbots aims to be the only platform you or your team needs to automate the outbound sales process.
Over 2,000 brands are using Growbots, and this figure continues to rise.
You can schedule a demo of the program to learn about the powerful, robust features being offered. If you’re already using Salesforce, the platform can bi-sync so that you or your team:
- Never contact existing customers or potential leads by accident
- Can customize the data you plan to update on Salesforce or HubSpot
No mistakes when melding data on two platforms means a better reputation for you. But this is just the start of the features that are offered. The platform’s three main features include:
- Automatic prospecting
- Campaign personalization
- Campaign optimizations
Pros
- Integrates with your CRM system
- The scalable way for your sales outreach
- Great analytics into your campaigns
Cons
- High pricing, not for SMB
Automatic Prospecting
Prospecting is time-consuming and tedious, but it’s essential to your business’s growth. When using Growbots, you’ll tap into automatic prospecting using a growing database of over 100 million contacts.
The contact list allows you to access companies that match your profile so that you can begin contacting potential prospects in minutes.
If you have prospects of your own, you can import them into Growbots to keep the entire campaign within one platform. Using analytics, you’ll be able to gain insights into your campaign and prospects like never before.
Growbots collects meaningful data and categorizes it in a way that makes sense for your business. When using the platform, you’ll be able to:
- Connect to the right decision makers the first time
- Narrow down employees by job titles and departments
- Access their phone numbers, email addresses and social media profiles within seconds
Growbots knows that the data they collect can be obsolete within days. Employees leave companies, job titles change, and email addresses can be updated in seconds. The platform aims for the highest level of accuracy by offering live email verification.
The database is continually updated with high email deliverability.
With live email verification, the bounce rates remain below 10% so that you can be confident that 9 out of 10 emails will reach your prospects. You’ll be able to gather a list of prospects quickly so that you can move on to the personalization of your campaign.
Related Reading; Different Types of Prospecting Strategies for Sales Professionals
Campaign Personalization
Once your prospecting is done, it’s time to move on to setting up your campaign. It’s quick and easy to set up a campaign that includes true personalization from start to finish. The campaign personalization options include:
- Detailed prospect information that allows for true customization of all emails that goes beyond a few custom fields.
- Follow-ups that are fully automated and sent to prospects based on a pre-defined schedule. The follow-ups are sent by time zone so that they land in your prospect’s inbox at a time that they’ll see it.
- Sequencing across multiple channels, including LinkedIn, email and phone calls. Multichannel options help you connect to potential customers on a deeper level to pique their interest.
- Positive response detection that allows for positive responses to clutter your inbox rather than negative responses.
Multiple email accounts can be connected at one time, ensuring that you never hit sending limits. When you need high email deliverability, Growbots will distribute your emails between your accounts to increase deliverability rates.
Campaign Optimizations
Campaigns are simple to start, but the creation of a campaign is just the start of the process. You’ll need to optimize your campaign to make changes that can lead to higher conversion rates and revenue.
The optimization tools available include:
- A/B testing of different campaign elements. Simple changes can often lead to superior results, and A/B testing brings these changes to projects in a simple, intuitive way.
- Collaborate across teams using team accounts. Members of the team can view all campaign results to identify weak and strong points in your campaign. Through collaboration, you’ll be able to find what works and doesn’t work in your niche to amplify your results.
- Insights provide team members with information on all aspects of your campaign, including information on your campaign’s open rates, click-through rates and how your positive response rates are. You’ll also be able to identify which templates and campaigns are working best so that they can be used again in the future.
Optimization and refinement are going to accelerate your results, and Growbots leads the way with the analytics and data your team needs to reach your revenue goals.
Growbots is a robust platform that aims to help your team eliminate the prospecting process and start working on the process that makes you money: closing. When you’re able to close more deals, expand your team and streamline your campaign, it will lead to your company’s growth.