Intercom is known for its chat but it offers so much more than that. It has become their slogan “Come for our chat. Stay for our everything else”. It makes sense as they offer a total messaging suite which will help you to drive growth and keep your customers engaged. There are endless possibilities and automations available so your sales person can jump in at the right time or the prospect can book their own meeting.
Pros
All in one platform for messaging
Highly reliable service
Will drive growth for you company
Cons
Advanced features can be complicated
Can be expensive if you go for all products
Messaging can become a beast after 2+ years
Intercom for lead generation Set up message routing and lead qualification based on your own custom rules. This way the right rep will get in contact and can speed up the sales cycle right on the spot. As it integrates with most tools you already use you can sync the data and automate workflows even more.
Intercom for customer engagement Create personalized messages from sign-up to success using the product tours & messages. Send emails, push, or in-app messages based on what your customers are doing. Set your clients up for success by sending them guided video’s, tours, or any other content which will turn them into educated users and true fans.
Intercom for customer support Work together in one inbox and respond to customers on any channel they are interacting with you. Not enough support people yet? Setup a bot with smart automation and self service so your customers can fix problems themselves by sending them to the help centre.
Intercom is software that helps to maintain effective communication with customers or potential customers. CRP (Conversational Relationship Platform) is the new way to communicate in business. Intercom uses live chats, bots, applications, help centers, emails, and other elements so that support, sales, marketing, and product teams can maintain personalized and timely communication with users.
Many types of companies can use Intercom to improve and personalize communication with users, Mid-Market / Enterprise, Small Business, Financial Services, E-commerce, Education, Healthcare, etc. Some companies that use it or have used it are: Facebook, IBM, Microsoft, Shopify, Udemy, AWS, Unity, Hostinger, MOZ, GetAccept, Elegant, Yahoo! among others.
Intercom offers users a Demo on their website and the following payment plans: 1. For very small businesses: Start (1 seat) from $59/month and, Grow (5 seats) from $119/month. 2. For most businesses: Accelerate Plan which starts at $499/month and up, Scale Plan which goes from $999/month and up. 3. For businesses starting at $49/month.
Intercom is not a CRM but it integrates seamlessly with the most popular CRMs that exist today such as HubSpot, Salesforce, Pipedrive, Microsoft Dynamics, Zoho Desk, and many others. By synchronizing them you will be able to keep your CRM up to date and you will be able to see at all times the entire customer journey and their interactions.
The Intercom platform is a business messenger that through interactive applications, conversational bots, tours, and self-service tools helps you build personalized relationships with your customers and, at the same time, provides your team with management tools and a customer data platform that will help you implement strategies to achieve more conversions and increase sales.
The Intercom business messaging platform also has a mobile app version that allows companies to stay connected at all times. It has native SDKs (they don’t take up much memory) for iOS, Android, and Cordova & Phonegap, just install it and configure it to your liking. Once installed you will be able to see the Messenger in your app.
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