Acquired by Publitas; the website is now branded Spott by Publitas.
- Best for
- Retailers, brands and publishers that want product images, videos and ads people can click, shop from or sign up through
- Starting price
- –
- Free plan
- ✗ No
- Free trial
- ✗ No
Spott is a platform for making online content interactive. You add clickable hotspots, product cards, forms and add-to-cart buttons to images, videos, catalogues and display ads, so people can learn more, sign up or buy from inside the content.
Who is Spott for?
Spott mainly serves retailers and brands that sell online, plus publishers and agencies that produce content for advertisers. It is now part of Publitas, a company known for digital catalogues, and the site is branded Spott by Publitas. Pricing is enterprise only, so it suits companies with a steady flow of visual content rather than a one-off campaign.
What are Spott's main features?
Interactive images, videos and catalogues
You upload content, choose a template or build your own overlay, and publish. Spott supports images, 360 images, videos, GIFs, lookbooks, PDFs and catalogues. Video works with existing players such as YouTube, Vimeo, Wistia and Brightcove.
Shoppable content
Spott connects to a product feed that refreshes hourly, so prices and stock in your content stay current. Add-to-cart templates let a visitor buy straight from an image or video, which shortens the funnel by skipping the product page. Spott publishes to WordPress, Shopify, WooCommerce, BigCommerce and Magento sites.
Lead capture in content
Interactive layers can hold forms for newsletter sign-ups, coupons, product pre-reservations, test drives or webinar registrations. This turns inspirational content into a lead generation tool.
Interactive ads
Spott pushes interactive formats to the Google Display Network, Display & Video 360, Criteo, Outbrain and Taboola, as well as social and email channels.
Analytics
Dashboards show interactions per media item and per product, where traffic comes from by domain and country, and when people interact by day and hour. UTM tags and Google Tag Manager connect the data to your own analytics.
How much does Spott cost?
Checked on Spott's pricing page on 1 November 2026: Spott lists one plan, Spott for Enterprise, with prices tailored to each customer. You book a demo for a quote. The plan includes 1,000 GB of data traffic, unlimited media, publishing to three or more domains and services such as tagging, design and custom development. Spott says it offers discounts to non-profits and schools.
What do users say about Spott?
On Capterra, Spott holds about 4.8 out of 5 from around 80 reviews, and on G2 about 4.4 from a similar number. Reviewers on both sites commonly praise its ease of use and the way interactive content raises engagement. An older Capterra review notes that the interactive layers do not work inside social platforms such as Instagram and Facebook. Many reviews date from 2021 and 2022, before the Publitas acquisition.
When should you choose an alternative?
- You want digital flyers and catalogues as the main format: Publitas itself focuses on shoppable catalogues.
- You want interactive video for sales outreach and demos: look at Vidyard or Hippo Video.
- You only need social proof pop-ups on your site: Fomo is a lighter tool.
- You need ideas for selling more online first: read our ecommerce marketing strategies.
Key features
- Interactive hotspots and overlays. Add clickable hotspots, product cards, forms and other overlays to images, 360 images, videos, PDFs and catalogues, from a template library or your own designs.
- Shoppable content. Tag products from an hourly refreshed product feed, with add-to-cart templates that let visitors buy without visiting a product page.
- Lead capture. Collect contact details inside content for test drives, pre-reservations, coupons, newsletters or webinar sign-ups.
- Multi-channel publishing. Publish to websites on WordPress, Shopify, WooCommerce, BigCommerce or Magento, and to social, email and ad platforms such as the Google Display Network, Display & Video 360, Criteo, Outbrain and Taboola.
- Video player integrations. Works with existing players such as YouTube, Vimeo, Wistia and Brightcove, so you do not need to switch players.
- Interaction analytics. Reports interactions per media item and per product, with traffic sources by domain and geography and activity by day and hour.
Spott pricing
| Plan | Price | Notes |
|---|---|---|
| Spott for Enterprise | Custom; book a demo | 1,000 GB data traffic, unlimited images, videos, 360 images, lookbooks and catalogues, publishing to 3 or more domains |
Spott FAQ
How much does Spott cost?
On 1 November 2026 Spott listed only an Enterprise plan with prices tailored to each customer. You book a demo to get a quote. The older Essential, Professional and Business plans are no longer shown.
Who owns Spott?
Spott is now part of Publitas, a company known for digital catalogues. The Spott website is branded Spott by Publitas.
Does Spott slow down my web pages?
Spott says its embeds load from AWS servers behind Cloudflare with no negative effect on load times. You can also keep images on your own servers and let Spott add only the interactive layer.
Can Spott be used for lead generation?
Yes. Spott templates can collect contact details inside an image or video, for example for newsletter sign-ups, coupons, test drives or webinar registrations.