Venngage

Venngage

When we take a step back to the early days of websites things seemed complex to us all. This was something new and yet clearly it was important. Compare a website then with even a basic example now: the difference is incredible. We’ve gone from a world of simple and straightforward websites to one of complex and intuitive sites, yet there’s one aspect that has always remained a necessity of any successful website: quality content.

The modern consumer wants a lot more than just to visit a site and have a look. They want to see fresh content – not just words but images too – that reassures them the brand is worth being a part of. That means your website needs to be the one that grabs the attention.

There’s a software tool known as Venngage that is designed with this in mind, so let’s have a look at what Venngage is, how it works and how it can benefit your business.

What is Venngage?

Venngage is a design and infographic solution that recognises the effectiveness of images in getting a point across and keeping viewers interested. The consumer of the 21st century doesn’t want to read large blocks of text. They are used to emojis and imagery, video marketing and more – they want the information presented to them in an attractive, informative and engaging fashion. Venngage enables you to create effective infographics and much more. How does it work?

How Does Venngage Work?

Venngage allows you to communicate not only with potential leads but also to do so with your team or others you need to share information with in an interesting and engaging fashion. It can be used, for example, to explain new processes to your internal staff just as effectively as it can to get viewers interested in your latest product or offer.

Venngage is all about images, and communication using images. It is a comprehensive tool that in some ways tries to appeal to too many groups of users. Let’s see what the popular and most important features within the Venngage package are.

Features of Venngage

As we said above Venngage is about improving communications and making them more interesting, original and engaging. It does so in many ways, which we describe below.

Customizable templates are available within the Venngage package and there are many of them. These can be used for a variety of purposes, including:

–   Timeline infographics which can be used for story-boarding a project, presenting a conference or meeting schedule, or any other type of presentation that would be better put across in simple and colourful images rather than dull and dry texts.

–   Mind maps and diagrams that display an idea and engage others to provide input are a popular use for the Venngage package. This sort of presentation is also effective when on-boarding new recruits or introducing teams to fresh projects.

–   Reports and plans have a special tool within Venngage that is aimed at creating engaging and less daunting plans and company reports by simplifying information into infographics with relevant imagery.

It is difficult to separate the different strands within Venngage as each comes back to the same thing; original, fresh and engaging content that can be used to inform your staff, introduce new ideas and projects, and also target customers who enjoy such original content. It is a fact that the younger generations – who may be a prime target for an eCommerce brand – react and engage with images more readily than they do to ordinary text. How much does Venngage cost? Let’s look at the pricing structures now.

Pricing and Final Word

Venngage is available in four packages. The Free option is really the introductory version. It allows for just one user and comes with the basic features that enable you to create and share up to five designs and use 6 image uploads.

Should you like what you see and you are an individual who is perhaps a sole trader, blogger or entrepreneur the Premium bundle allows up to 50 image uploads, unlimited designs and high res exporting as well as a choice of premium icons and widgets and customer help by email and chat. All of this is a very reasonable $16 per month.

Business is for teams of up to 10 people who can share unlimited designs among each other and allows for up to 500 image uploads and features more functions for $39 a month, and the final package is Enterprise which is for teams of up to a hundred and more, pretty much everything unlimited, and $499 per month.

For quality infographics Venngage is a sensibly priced tool that is versatile and innovative.