Rebranded as Navless.ai in October 2025. The Tourial site still lists its tour plans, while Navless now sells AI buyer agents.
- Best for
- Existing Tourial customers, and B2B marketers who want short product tours and content playlists for the top of the funnel
- Starting price
- Price not published
- Free plan
- ✗ No
- Free trial
- ✗ No
Tourial was an interactive demo tool for B2B marketers that built short click-through "micro tours" and tour centers. In October 2025 the company rebranded as Navless.ai, which now focuses on AI agents for B2B websites. The Tourial site is still online and lists two plans without prices.
What happened to Tourial?
On 8 October 2025, Tourial announced it was rebranding to Navless.ai. The company said customers would see the Tourial name move to Navless across the product, and that existing tours, functionality and data would continue without interruption. Navless was described as a content recommendation and distribution platform that combines Tourial's tour creation and analytics with conversational assistants and content recommendations.
By November 2026, Navless presents itself as an agentic digital experience platform. It sells buyer-facing AI agents, such as an inbound SDR, a product recommender and an ROI calculator, from $999 per month. Interactive tours are no longer the lead product on the Navless site.
What does Tourial offer?
The Tourial site still describes its micro tour platform:
- Micro tours: short guided tours built from product screens, with AI help to generate them.
- Tour Centers: hubs that group tours and content into playlists visitors browse by interest.
- Workflow Capture: a Chrome extension for capturing screens and click paths.
- Analytics and integrations: engagement data synced with HubSpot, Salesforce, Marketo and Pardot.
Tourial pitched these tours for the top of the funnel: embedded on product and solution pages, shared in social posts, sent in email nurture and used in chatbot conversations.
How much does Tourial cost?
On 1 November 2026, Tourial's plans page listed two plans without prices. Engage includes AI tour generation, unlimited tours, 5 seats and 3 tour centers. Scale adds uncapped seats, unlimited tour centers, advanced roles and a dedicated CSM. The "Start Free Trial" buttons led to a Navless page that returned an error, so you need to contact Navless for current terms.
Should you choose Tourial today?
If you already use Tourial, ask Navless how your tours and plan will be supported. If you are choosing a new interactive demo tool, pick one whose product and pricing are clearly maintained. Storylane, Navattic, Supademo and Arcade all publish plans and offer a free plan.
For a ranked comparison, see our list of the best tools for creating an interactive demo.
Key features
- Micro tours. Short, guided click-through tours built from product screens, with AI help to generate them.
- Tour Centers. Hubs that collect tours and content into playlists that visitors browse by need or interest.
- Workflow Capture. A Chrome extension that captures product screens, workflows and click paths for tours.
- Analytics and integrations. Engagement data on what visitors click, synced with HubSpot, Salesforce, Marketo and Pardot.
Tourial pricing
| Plan | Price | Notes |
|---|---|---|
| Engage | Price not shown | AI tour generation, unlimited interactive tours, 5 seats, 3 tour centers, guided workshops, tour analytics and integrations |
| Scale | Price not shown | Uncapped seats, unlimited tour centers, advanced roles, a dedicated CSM and premium SSO as an add-on |
| Navless Starter (successor platform) | $999 per month | Navless AI agent platform with 1 agent and CRM and marketing automation integrations |
Tourial FAQ
What happened to Tourial?
Tourial announced on 8 October 2025 that it was rebranding as Navless.ai. It said existing tours, functionality and data would continue without interruption while the Tourial name moved to Navless.
How much does Tourial cost?
Tourial's plans page lists Engage and Scale plans without prices, with buttons to book a demo. Navless, the new brand, lists its AI agent platform from $999 per month for the Starter plan.
Does Tourial still have a free trial?
The Tourial site still shows "Start Free Trial" buttons, but on 1 November 2026 the trial link redirected to a Navless page that returned an error. Contact Navless to ask about trial access.
What is Navless?
Navless describes itself as an agentic digital experience platform for B2B websites. It deploys buyer-facing AI agents that answer questions, recommend content and products, and send engagement and intent data to your CRM and marketing automation platform.