Sales Loves Marketing
- Best for
- Product and growth marketers who want polished click-through demos and product videos quickly, at a low price per seat
- Starting price
- $42.50 per seat per month, billed yearly
- Free plan
- ✓ Yes
- Free trial
- ✗ No
Arcade turns a screen recording of your product into a clickable demo that buyers can explore on a website, in a deal or during onboarding. It also sells a separate AI video tool for product videos. The free plan covers one published demo, and the Growth plan costs $42.50 per seat per month billed yearly.
Who is Arcade for?
Arcade is built mainly for marketers: product marketers launching features, growth marketers adding demos to the website and ads, and product managers and customer success teams explaining new features. Its speed and simple editor suit small teams that want polished demos without a long setup. Arcade says more than 37,000 companies use it.
What are Arcade's main features?
Capture and edit
You record with the Chrome extension, the desktop app for Mac and Windows, or the Figma plugin, and Arcade turns each click into a step. In the editor you add hotspots, callouts, chapters, pan and zoom, and AI voiceover, and blur anything sensitive. Arcade also offers an MCP server, so you can create demos from an AI assistant.
Personalization and branching
On Growth, branching lets buyers pick the path that matters to them, and custom variables adapt the wording for each account. Demos can include call-to-action buttons and forms, and you can export a demo as an MP4 video or GIF for email and social posts.
Analytics
Growth includes advanced insights on where viewers linger and drop off. Arcade also describes Audience Reveal, which names the companies exploring a demo, and CRM sync that passes warm accounts to sales.
Enterprise features
HTML capture, custom domains, multiple teams, role-based access, SSO, offline access and version history come with Enterprise. Arcade says it is SOC 2 Type II compliant.
How much does Arcade cost?
Prices below were checked on Arcade's pricing pages on 1 November 2026, in US dollars.
| Plan | Billed yearly | Billed monthly |
|---|---|---|
| Free | $0 | $0 |
| Growth | $42.50 per seat per month | $50 per seat per month |
| Enterprise | Custom | Custom |
Growth holds up to 10 users, and extra seats cost $50 a month. Arcade offers discounts on Growth to companies before their Series A. AI video is a separate subscription: Pro starts at $49 per month billed yearly for 1,000 credits a month, and a free video plan includes 250 one-time credits.
What do users say about Arcade?
Public reviews on G2 and Capterra could not be read for this update. Check them directly for current ratings and common complaints before you buy.
When should you choose an alternative?
- You need HTML demos without an enterprise contract: Storylane includes HTML from its Growth plan and Supademo from Business.
- Your sales team needs demo sharing, alerts and CRM reporting built into its workflow: compare Navattic or Walnut.
- You only need a recorded video walkthrough: a video tool such as Loom or Vidyard may be enough.
For a ranked comparison, see our list of the best tools for creating an interactive demo.
Key features
- Capture in a click. Record a demo with the Chrome extension, the desktop app for Mac and Windows, or the Figma plugin; each click becomes a step.
- Editing and voiceover. Hotspots, callouts, chapters, pan and zoom, blur and AI voiceover turn a recording into a guided demo without code.
- Branching and variables. On Growth, buyers can choose their own path through a demo, and custom variables adapt the message for each account.
- Forms, CTAs and exports. Growth adds call-to-action buttons and forms inside demos, plus exports to MP4 and GIF for email and social posts.
- Audience Reveal and CRM sync. Arcade names the companies exploring a demo and lists a native Salesforce integration in its plan comparison.
- AI video. A separate AI video product builds on-brand product videos from your product and brand assets, paid with credits.
Arcade pricing
| Plan | Price | Notes |
|---|---|---|
| Free | $0 | 1 user, 1 published demo, unlimited AI demos, AI voiceovers, the Arcade MCP and unlimited views |
| Growth | $42.50 per seat per month billed yearly, or $50 billed monthly | Up to 10 users, unlimited published demos, branching, CTAs and forms, MP4 and GIF exports, custom branding, integrations, advanced insights and AI translations |
| Enterprise | Custom pricing | Adds HTML capture, multiple teams, role-based access, SSO, custom domains, offline access, version history, up to 10 Brand Kits and a dedicated CSM |
| AI Video Pro (separate product) | From $49 per month billed yearly, or $59 billed monthly | 1,000 AI video credits a month, videos up to 5 minutes, 4K exports, no watermark, up to 10 seats |
Arcade FAQ
Is Arcade free?
Yes. Arcade's free plan covers one user and one published demo with unlimited views, AI voiceovers and unlimited AI-generated drafts. Paid features such as branching, forms and exports need the Growth plan.
How much does Arcade cost?
On 1 November 2026 Arcade's interactive demo pricing page showed Growth at $42.50 per seat per month billed yearly, or $50 billed monthly. Enterprise is priced on request. AI video plans are sold separately.
Does Arcade support HTML demos?
HTML capture is listed on the Enterprise plan. The Free and Growth plans build demos from screen recordings and screenshots captured with the extension, desktop app or Figma plugin.
Do Arcade's demo plans include AI video?
No. Arcade says interactive demos and AI video are sold on separate plans. A demo subscription does not include AI video credits, and a video subscription does not include paid demo features.