Planable

Planable is a social media planning tool built around collaboration and approvals. Teams and clients create, comment on, approve and schedule posts in one place, priced per workspace rather than per user. Paid plans start at $33 per workspace per month billed yearly, and a free trial covers your first 50 posts.

Who is Planable for?

Planable suits agencies that manage social media for several clients, and in-house marketing teams where legal, brand or leadership must sign off before anything goes live. Because each workspace includes unlimited users, clients and reviewers can join without adding seat costs. Solo creators who only need scheduling may find a cheaper scheduler enough.

What are Planable's main features?

Planning views and campaigns

Posts appear as they will look on each network, in a feed, calendar, Instagram grid or list view. Campaigns and labels group content, and the number of each depends on your plan.

Collaboration and approvals

Reviewers comment, suggest edits and annotate text directly on a post. Approval workflows can be optional, required or, on Enterprise, multi-level. Bulk approval and share links speed up client sign-off, and version history shows what changed.

Scheduling and publishing

Planable schedules to Facebook, Instagram, LinkedIn, X, YouTube, TikTok, Pinterest, Google Business Profile and Threads. Universal content lets you plan other formats, such as blog posts or newsletters, in the same calendar.

Add-ons, AI and integrations

Analytics, a social inbox for comments and DMs, and social listening are paid add-ons on Basic and Pro. AI can generate or rewrite posts. Integrations include Zapier, Canva and Slack, plus an MCP connector on every plan and a public API from Pro.

How much does Planable cost?

Prices checked on 31 October 2026 on Planable's pricing page, in US dollars, excluding taxes:

The free trial gives you 50 posts in total, with no time limit and no credit card required. Add-ons cost extra on Basic and Pro: analytics from $12, social inbox from $7.50 and social listening from $82.50 per workspace per month on yearly billing.

What do users say about Planable?

Planable is rated 4.6 out of 5 on G2 from more than 1,100 reviews at the time of checking. G2's review summary says users most often praise ease of use, post scheduling, the calendar view, a user-friendly interface and having client collaboration in one place.

The most common complaints on G2 are high pricing for small businesses, plan limits on campaigns and posts, limits around Instagram publishing, and occasional scheduling and editing issues.

When should you choose an alternative?

• You need simple scheduling without approval workflows. Look at Buffer or Later.
• You need social listening and a large social inbox for a big team. Compare Hootsuite.
• You need a broader content marketing calendar with blog workflows. See Notion or Trello.

For more options, read the best social media tools for marketers or browse all social media tools.