Editor's note, November 1, 2026: New list: 10 project tools compared on campaign planning, approvals, price and public reviews, with prices checked on 31 October 2026.
How we choose: we research each tool on its own site, check prices at the source and read what users say in public reviews. Our method
Asana is the best project management software for most marketing teams. It turns campaign requests into tasks with forms, plans them on timelines, routes creative work through approvals and proofing on its Advanced plan, and rolls campaigns up into portfolios for leadership. monday.com is the most visual choice and has the highest G2 rating here, and ClickUp gives the most features for the money, with a free plan for unlimited members.
Some teams should start further down. Wrike is the strongest for creative review, Notion suits content-led teams that write briefs and keep a wiki, and Teamwork.com is built for agencies that bill clients for their time.
Marketing work has a few needs that general project tools do not always cover: a way to take in requests, a calendar or timeline for launch dates, approvals for creative work, and reports that show leadership where each campaign stands. Check which plan includes each of these, because several tools keep timelines, approvals or proofing on their higher tiers. Prices below were checked on 31 October 2026. For a closer look at one option, read our monday.com project management review.
The list at a glance
| # | Tool | Best for | Starting price | Free plan | Team |
|---|
| 1 |  Asana | Marketing teams that run many campaigns across teams | $10.99 per user/month, billed annually | Yes | Sales and marketing |
| 2 |  monday.com | Teams that want the most visual way to track campaigns | $9 per seat per month | Yes | Sales and marketing |
| 3 |  ClickUp | Teams that want projects, docs and chat in one app for less | $9 per user per month, billed yearly | Yes | Sales and marketing |
| 4 |  Wrike | Creative teams with many requests and review cycles | $10 per user per month | Yes | Sales and marketing |
| 5 |  Notion | Content-led teams that want briefs, wiki and calendar together | $10 per seat per month, billed yearly | Yes | Sales and marketing |
| 6 |  Airtable | Marketing ops teams that want to design their own system | $20 per seat per month, billed annually | Yes | Sales and marketing |
| 7 |  Teamwork.com | Marketing agencies that bill clients for their time | $9.99 per user per month, billed yearly | Yes | Sales and marketing |
| 8 |  Smartsheet | Large marketing operations with strict reporting | $9 per member per month, billed yearly | No | Sales and marketing |
| 9 |  CoSchedule | Small teams that want a marketing calendar first | $29 per month | Yes | Marketing |
| 10 |  Trello | Small teams that want the simplest board | $5 per user per month | Yes | Sales and marketing |
How we chose
We ranked each tool on the five points of our published method, in this order. First, fit for marketing work: campaigns, content and creative requests rather than software sprints. Second, the features marketing teams use most, such as request forms, calendar and timeline views, approvals and proofing, dashboards and guest access, taken from each vendor's own documentation. Third, price and how clearly it is stated, including free plans, trials, seat minimums and which plan unlocks the features above. Fourth, what users report in public reviews on G2. Fifth, whether the product is actively developed.
Every tool was researched on its own website, pricing page and help centre, and in public reviews on G2. Tools built mainly for one job, such as social scheduling or client billing, rank below general project tools unless that job is the reader's main need.
Best for marketing teams that run many campaigns across teams
1. Asana
Sales and marketing- Starting price
- $10.99 per user/month, billed annually
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- November 1, 2026
The best all-round choice for marketing teams. It handles intake, planning, approvals and reporting across campaigns, and G2 reviewers praise how easy it is to use.
Why it's on the list
Asana shows tasks as lists, boards, calendars, timelines or Gantt charts, and forms turn campaign requests into tasks. Starter, at $10.99 per user per month billed annually on 31 October 2026, adds timeline and Gantt views, reporting dashboards, unlimited automations and free guests. Advanced, at $24.99, adds approvals and proofing for creative review, plus portfolios and goals that roll campaigns up for leadership. G2 rates Asana 4.4 out of 5 from more than 14,000 reviews, with the interface and task tracking the most common praise.
Pros
- Forms, timelines and unlimited automations from Starter
- Approvals, proofing, portfolios and goals on Advanced
- Free guests for freelancers and agencies
- Free Personal plan for 1 or 2 people
Cons
- AI requests are charged per request, from $0.50 each
- Proofing and portfolios need Advanced at $24.99 per user
- Learning curve and features locked to higher tiers, per G2
Who it's for
In-house marketing teams that run several campaigns at once and report progress to leadership.
Who should skip it
Agencies that bill clients for time. Teamwork.com is built for that.
More about Asana: pricing, features and alternatives
Best for teams that want the most visual way to track campaigns
2. monday.com
Sales and marketing- Starting price
- $9 per seat per month
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- November 1, 2026
The most visual option, with boards, timelines and dashboards a non-technical team can shape around each campaign. It has the highest G2 rating in this list.
Why it's on the list
monday.com boards show the same work as tables, timelines, Gantt charts, calendars or kanban boards, and dashboards turn board data into charts of progress and workload. Forms and docs sit in the same workspace, and automations move work along. The Free plan covers 2 seats, paid plans start at 3 seats from $9 per seat per month billed annually on 1 November 2026, and timeline, Gantt and calendar views need Standard. G2 rates it 4.7 out of 5 from 17,885 reviews, with ease of use and collaboration the most common praise.
Pros
- Highest G2 rating in this list, 4.7 out of 5
- Dashboards that suit reporting to leadership
- Forms, docs and automations in the same workspace
- 14-day trial of Pro without a card
Cons
- Paid plans start at 3 seats
- Timeline, Gantt and calendar views need Standard
- Steep learning curve when rolling it out across departments, per G2
Who it's for
Marketing teams that want campaign plans, content calendars and creative requests on boards anyone can read.
Who should skip it
Solo marketers, or teams that only need a simple to-do board.
More about monday.com: pricing, features and alternatives
Best for teams that want projects, docs and chat in one app for less
3. ClickUp
Sales and marketing- Starting price
- $9 per user per month, billed yearly
- Free plan
- Yes
- Free trial
- No
- Price checked
- October 31, 2026
The most features for the money. Tasks, docs, chat, dashboards and AI in one app, with a free plan, if the team accepts the setup time.
Why it's on the list
ClickUp shows tasks as lists, boards, calendars and Gantt charts, and adds docs for briefs, chat and dashboards in the same workspace. Its Free Forever plan has unlimited tasks and members, and Business cost $17 per user per month billed yearly on 31 October 2026, with advanced dashboards, resource management and timesheets. G2 rates ClickUp 4.6 out of 5 from more than 15,000 reviews. It ranks below monday.com because many reviewers mention a learning curve and a setup that feels complex at first.
Pros
- Free Forever plan with unlimited members
- Docs, chat and dashboards next to the tasks
- Core at $9 per user adds Gantt charts, goals and unlimited storage
- 4.6 out of 5 on G2
Cons
- Learning curve because of the sheer number of features
- The free plan has only 60 MB of storage
- Slow loading on large lists, per G2 reviewers
Who it's for
Marketing teams that want to replace a task app, a docs app and a chat app with one tool.
Who should skip it
Teams that want something simple to roll out in a day.
More about ClickUp: pricing, features and alternatives
Best for creative teams with many requests and review cycles
4. Wrike
Sales and marketing- Starting price
- $10 per user per month
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- October 31, 2026
The best for creative review. Request forms, proofing and approvals are built in, but expect a steeper learning curve than the top three.
Why it's on the list
Wrike collects work through dynamic request forms and lets reviewers mark up files, compare versions and approve work, including guest reviewers. Gantt charts, boards, calendars and workload charts help plan around the team's capacity. The Free plan covers basic task management, Team cost $10 per user per month billed annually for 2 to 15 users on 31 October 2026, and Business cost $25 for 5 to 200 users. G2 rates Wrike 4.2 out of 5 from more than 4,500 reviews, with a steep learning curve the most common complaint.
Pros
- Proofing and approvals, including guest reviewers
- Request forms that bring campaign intake into one place
- More than 400 native integrations
- Free plan and a two-week trial
Cons
- Steep learning curve and an interface some find unintuitive
- Lower G2 rating than the top three
- The Team plan stops at 15 users
Who it's for
In-house creative and brand teams that handle a steady flow of requests from other departments.
Who should skip it
Small teams with simple campaigns, who will not use the controls.
More about Wrike: pricing, features and alternatives
Best for content-led teams that want briefs, wiki and calendar together
5. Notion
Sales and marketing- Starting price
- $10 per seat per month, billed yearly
- Free plan
- Yes
- Free trial
- No
- Price checked
- November 1, 2026
The best fit when content is the main output. Briefs, the editorial calendar and the team wiki live in one workspace, but structured project controls are lighter.
Why it's on the list
Notion databases show content as tables, boards, calendars or timelines, with owners, statuses and dependencies, and each item can hold the brief and the draft as a page. The wiki keeps brand guidelines and processes next to the work. The Free plan suits individuals, Plus cost $10 per seat per month paid yearly on 1 November 2026, and Notion Agent and AI Meeting Notes come with Business. G2 rates Notion 4.6 out of 5 from about 14,000 reviews, and the most common complaint is the learning curve, because someone has to design the workspace.
Pros
- Briefs, drafts and the calendar in one database
- Team wiki for brand and process docs
- Free plan and a low Plus price
- 4.6 out of 5 on G2
Cons
- Someone has to design and maintain the setup
- Lighter on resource planning and strict workflows than dedicated tools
- Full AI features need Business
Who it's for
Content and brand teams whose main output is articles, newsletters and campaigns built from written briefs.
Who should skip it
Teams with many stakeholders and formal approvals. Wrike or Asana handle that better.
More about Notion: pricing, features and alternatives
Best for marketing ops teams that want to design their own system
6. Airtable
Sales and marketing- Starting price
- $20 per seat per month, billed annually
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- October 31, 2026
The most flexible base for a campaign or content database. You design the system yourself, which suits marketing ops more than busy campaign managers.
Why it's on the list
Airtable is a database with a spreadsheet-like grid, where records link across tables and the same data shows as a grid, calendar, Kanban board, timeline or Gantt chart. Interface Designer builds simple dashboards for each team, and automations run when the data changes. The Free plan allows up to 5 editors and 1,000 records per base, Team cost $20 per seat per month billed annually on 31 October 2026, and read-only collaborators are free. G2 rates it 4.6 out of 5 from more than 3,300 reviews.
Pros
- Linked records keep campaigns, assets and channels connected
- Calendar, Kanban, timeline and Gantt views of the same data
- Read-only collaborators are free
- 4.6 out of 5 on G2
Cons
- The free plan is capped at 1,000 records per base
- Gantt and timeline views need Team at $20 per seat
- Learning curve with formulas and large datasets, per G2
Who it's for
Marketing operations teams that track campaigns, assets and budgets as structured data and want a custom view for each stakeholder.
Who should skip it
Teams that want a ready-made project tool out of the box.
More about Airtable: pricing, features and alternatives
Best for marketing agencies that bill clients for their time
7. Teamwork.com
Sales and marketing- Starting price
- $9.99 per user per month, billed yearly
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- November 1, 2026
Built for client work, with time tracking, budgets and capacity planning. A better fit for agencies than for in-house teams.
Why it's on the list
Teamwork.com combines project views and templates with billable time tracking, client rates and invoices built from logged time. Accelerate adds intake forms, workload and capacity planning, retainers and HubSpot and QuickBooks integrations. The Free plan covers 5 users and 5 projects, and Basics cost $9.99 per user per month billed yearly on 1 November 2026, with a 14-day trial. G2 rates it 4.4 out of 5 from more than 1,200 reviews, with a steep learning curve and limited reporting on lower plans the most common complaints.
Pros
- Billable time, client rates and invoices from logged time
- Retainers and time budgets on Accelerate
- Free plan for 5 users and 5 projects
- 14-day trial without a card
Cons
- Capacity planning and invoicing need Accelerate at $24.99 per user
- Steep learning curve and complex setup, per G2
- More client-billing features than an in-house team needs
Who it's for
Marketing and creative agencies that need to protect margins on client retainers.
Who should skip it
In-house marketing teams that never bill for time.
More about Teamwork.com: pricing, features and alternatives
Best for large marketing operations with strict reporting
8. Smartsheet
Sales and marketing- Starting price
- $9 per member per month, billed yearly
- Free plan
- No
- Free trial
- Yes
- Price checked
- November 1, 2026
Spreadsheet-style planning with reports that roll up many projects. A fit for large marketing operations, heavy for small teams.
Why it's on the list
Smartsheet sheets work like spreadsheets with rich formulas and also show as Gantt charts, boards and calendars, while reports and dashboards roll up data from many sheets. Every plan includes unlimited forms and free contributors, and Business adds unlimited automations, workload tracking and free guests. Pro cost $9 per member per month billed yearly on 31 October 2026 for up to 10 members, with a 30-day trial and no free plan. G2 rates it 4.4 out of 5 from almost 23,000 reviews.
Pros
- Familiar spreadsheet layout with Gantt and calendar views
- Reports and dashboards across many sheets
- Unlimited free contributors on every plan
- 30-day trial without a card
Cons
- No free plan
- Steep learning curve, per G2
- Costs rise quickly as small teams scale, per G2 reviewers
Who it's for
Marketing operations in larger companies that plan in spreadsheets and report across many campaigns and regions.
Who should skip it
Small creative teams that want visual boards first.
More about Smartsheet: pricing, features and alternatives
Best for small teams that want a marketing calendar first
9. CoSchedule
Marketing- Starting price
- $29 per month
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- October 31, 2026
A calendar built for marketers, strongest for social. Its full content and campaign planning sits on the custom-priced Suite plan, so it ranks below the general project tools.
Why it's on the list
CoSchedule's drag-and-drop calendar moves a campaign's whole schedule when you change its launch date, and it schedules and publishes to the main social networks. Starter cost $29 per month billed annually for one user on 31 October 2026, and Professional at $49 adds approvals, client calendars and a second user. Team permissions, content and campaign planning and unlimited sub-calendars come with Suite, which has custom pricing from $69 a month. G2 rates the CoSchedule Marketing Suite 4.3 out of 5 from 152 reviews.
Pros
- A calendar built for marketing, with campaign dates that move together
- Social scheduling and publishing included
- Free plan for 15 scheduled posts on 1 social profile
- Priced per account rather than per user on lower plans
Cons
- Content and campaign planning needs Suite, priced on request from $69 a month
- Starter covers 1 user and Professional 2 or 3
- Few G2 reviews, and complaints mention support with cancellations and refunds
Who it's for
Small marketing teams and agencies whose main project is a steady stream of social and content posts.
Who should skip it
Teams that need task management across many campaigns and stakeholders.
More about CoSchedule: pricing, features and alternatives
Best for small teams that want the simplest board
10. Trello
Sales and marketing- Starting price
- $5 per user per month
- Free plan
- Yes
- Free trial
- Yes
- Price checked
- October 31, 2026
The simplest way to track marketing work on a board. Free workspaces are capped at 10 collaborators, and calendar and timeline views need Premium.
Why it's on the list
Trello splits work into boards, lists and cards that move from stage to stage, and its Planner lets you drag cards onto your calendar. The Free plan covers up to 10 collaborators and 10 boards per workspace, Standard cost $5 per user per month billed annually on 31 October 2026, and Calendar, Timeline, Table and Dashboard views come with Premium at $10. G2 rates it 4.4 out of 5 from 14,068 reviews, with ease of use the top praise and limited features for complex projects the most common complaint.
Pros
- The easiest tool in this list to learn
- Free plan with unlimited cards and Power-Ups
- Standard from $5 per user
- 4.4 out of 5 on G2
Cons
- Free workspaces are capped at 10 collaborators and 10 boards
- Calendar, Timeline and Dashboard views need Premium
- Weak reporting and budgeting for complex campaigns, per G2
Who it's for
Small marketing teams and freelancers who track a handful of campaigns at a time.
Who should skip it
Teams that report across many campaigns or need approvals.
More about Trello: pricing, features and alternatives
Also considered
- Basecamp: Simple projects with clients invited in, at a flat monthly price from $29. G2 reviewers find it light on reporting and scheduling for complex campaigns.
- StoryChief: A content marketing platform for planning, approving and publishing blog and social content. Strong for content teams, but not a general project tool.
- Planable: Built for approving social posts with clients and stakeholders rather than managing campaign projects.
Frequently asked questions
What is marketing project management software?
It is a project tool set up for marketing work. It collects requests, plans campaigns on a calendar or timeline, assigns tasks, routes creative work for review and approval, and reports progress to the people who asked for it.
What is the best free project management tool for marketing teams?
ClickUp's Free Forever plan has unlimited members and tasks, but only 60 MB of storage. Trello is free for up to 10 collaborators per workspace, Airtable for up to 5 editors, and Asana and monday.com for up to 2 people.
Which project management tool is best for a marketing agency?
Teamwork.com is built for agencies, with billable time, client rates, retainers and invoices from logged time. Asana and Wrike also suit agencies that mainly need to bring clients in as guests and reviewers.
Which tools have proofing and approvals for creative work?
Wrike has proofing and approvals with guest reviewers. Asana adds approvals and proofing on its Advanced plan. CoSchedule's Professional plan adds approvals for social and content posts.
Is Asana or monday.com better for marketing teams?
Asana is stronger on structure, with approvals, portfolios and goals on its Advanced plan. monday.com is more visual and has the higher G2 rating, but paid plans start at 3 seats and timeline and calendar views need its Standard plan.
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