Sales Loves Marketing
- Best for
- Agencies and in-house SEO teams that want a full SEO suite with daily rank tracking at a lower price than the biggest platforms
- Starting price
- $103.20 per month, billed yearly
- Free plan
- ✗ No
- Free trial
- ✓ Yes
SE Ranking is an all-in-one SEO platform for rank tracking, keyword and competitor research, backlink analysis and site audits. It costs less than the largest suites, includes a 14-day free trial, and now tracks how often your brand appears in AI search answers.
What is SE Ranking?
SE Ranking is an SEO suite built around projects. You set up a project for each site, add the keywords you care about, and the platform checks rankings daily, audits the site and monitors its backlinks. Research tools let you look up any domain or keyword, not only your own. SE Ranking also sells add-ons for agencies, AI visibility tracking, local marketing and content.
Who is SE Ranking for?
SE Ranking suits agencies, freelancers and in-house SEO teams that want most of what Ahrefs or Semrush offer at a lower entry price. Agencies get white-label reports, client seats and a lead generator through the Agency Pack. Teams that track many keywords across several sites get daily tracking of 2,000 keywords on the Core plan.
Key features
Rank tracking
The Rank Tracker checks positions daily across search engines, locations and devices. It records SERP features and compares your rankings with competitors. Read more about search engine positioning.
Keyword and competitor research
SE Ranking says its keyword database holds 5.5 billion keywords across 188 country databases. You get search volume, difficulty and related ideas, and the Competitor Analysis tool shows which keywords and ads a domain ranks for. A Keyword Grouper clusters keywords by topic. See our guide to keyword research.
Backlinks
The Backlink Checker lists referring domains, anchor texts, new and lost links, broken links and a toxicity score. SE Ranking scores domains and pages with its own Domain Trust and Page Trust metrics. It says its index holds 2.9 trillion backlinks.
Site audit and on-page checks
Website Audit crawls your site for technical and on-page issues and explains how to fix them. The On-Page SEO Checker scores a single page against a target keyword.
AI search visibility
Core and Growth include tracking of 25 prompts a day across 5 AI engines. SE Ranking lists Google AI Overviews, AI Mode, ChatGPT, Gemini and Copilot among them. The SE Visible add-on adds more prompts and deeper AI visibility reports.
How much does SE Ranking cost?
Prices checked on 1 November 2026 on SE Ranking's pricing page, in US dollars:
| Plan | Billed monthly | Billed yearly | Projects | Keywords tracked daily |
|---|---|---|---|---|
| Core | $129 per month | $103.20 per month | 10 | 2,000 |
| Growth | $279 per month | $223.20 per month | 30 | 5,000 |
| Enterprise | Custom | Custom | Custom | Custom |
There is no free plan. The 14-day free trial needs no credit card. Payments are non-refundable except where the service was not delivered as promised, according to SE Ranking's FAQ.
What do users say about SE Ranking?
G2 rates SE Ranking 4.7 to 4.8 out of 5 from roughly 1,450 to 1,580 reviews, depending on the comparison page. Reviewers most often praise its ease of use, clear dashboards, reliable rank tracking and helpful support. The most common complaints on G2 are limited features in some areas and cost, with some reviewers saying it lacks the depth of the largest suites.
When should you choose an alternative?
- You need the biggest data sets and most reports. Compare Ahrefs and Semrush.
- You want a lower-cost tool for keyword research only. KWFinder by Mangools or Ubersuggest cost less.
- You mainly need a technical crawler. Screaming Frog SEO Spider focuses on audits.
For more options, see our list of Ahrefs alternatives or browse SEO tools.
Key features
- Rank Tracker. Daily ranking checks across search engines, locations and devices, with competitor tracking and SERP feature data.
- Keyword research and competitor analysis. Keyword ideas, search volume and difficulty from a database SE Ranking puts at 5.5 billion keywords across 188 country databases, plus a view of the keywords and ads competitors rank for.
- Backlink Checker. Referring domains, anchor texts, new and lost links, toxicity and SE Ranking's own Domain Trust and Page Trust scores, from an index SE Ranking puts at 2.9 trillion backlinks.
- Website Audit. Crawls a site for technical and on-page issues and explains how to fix each one.
- AI search tracking. Tracks brand mentions and citations in Google AI Overviews, AI Mode, ChatGPT, Gemini and other AI engines.
- Agency tools, API and MCP. White-label reports and client seats through the Agency Pack, plus an API and an MCP server that connect SE Ranking data to AI assistants.
SE Ranking pricing
| Plan | Price | Notes |
|---|---|---|
| Core | $129 per month, or $103.20 per month billed yearly | 10 projects, 1 manager seat, 2,000 keywords tracked daily, 250,000 audited pages a month, unlimited keyword, competitor and backlink research, 25 AI prompts tracked daily across 5 AI engines |
| Growth | $279 per month, or $223.20 per month billed yearly | 30 projects, 3 manager seats, 5,000 keywords tracked daily, 2 million audited pages a month, all-time historical data, 100,000 API credits a month |
| Enterprise | Custom pricing | Custom limits and terms through sales |
| Agency Pack add-on | From $69 per month, billed yearly only | Client seats, white-label reporting and a lead generator |
| SE Visible add-on | From $71 per month, billed monthly or yearly | Dedicated AI visibility tracking, from 75 prompts |
SE Ranking FAQ
How much does SE Ranking cost?
On 1 November 2026 Core cost $129 per month or $103.20 per month billed yearly, and Growth cost $279 per month or $223.20 per month billed yearly. Enterprise is priced by sales. Yearly billing saves 20 percent.
Does SE Ranking have a free plan or free trial?
There is no free plan. SE Ranking offers a 14-day free trial with no credit card required, which includes up to 10 projects, 750 tracked keywords per day and 20 AI prompts per day.
Is SE Ranking a good alternative to Ahrefs?
For many teams, yes. It covers the same core jobs (keyword research, backlinks, rank tracking and site audits) and its Core plan includes unlimited keyword, competitor and backlink research. Teams that need the largest possible link and keyword data sets still tend to compare it with Ahrefs and Semrush.
Does SE Ranking track AI search?
Yes. Core and Growth include AI visibility tracking for 25 prompts a day across 5 AI engines, and the SE Visible add-on raises that limit. SE Ranking names Google AI Overviews, AI Mode, ChatGPT, Gemini and Copilot among the engines it covers.