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Email marketing tools
Software to build lists and send newsletters and automated emails.
Email marketing tools we cover
24 tools
Act-On
A marketing automation platform for the whole customer lifecycle, priced by the contacts you actually email rather than your database size.
ActiveCampaign
An email marketing and marketing automation platform with built-in AI, cross-channel messaging and an optional sales CRM.
Adobe Marketo Engage
Adobe's enterprise marketing automation platform for B2B lead management, email nurturing, personalisation, account-based marketing and attribution.
Brevo (formerly Sendinblue)
An email and multichannel marketing platform with marketing automation, SMS, WhatsApp and transactional email, priced mainly by how many emails you send.
Customer.io
A customer engagement platform that sends automated, behavior-based messages across email, push, in-app, SMS and WhatsApp from your own customer data.
EngageBay
An all-in-one CRM for small businesses that combines sales CRM, email marketing automation and a help desk, with a free plan for up to 15 users.
Freshmarketer
Freshworks' marketing automation tool for email, SMS, WhatsApp and social campaigns, with lead scoring and automated customer journeys.
GetResponse
An email marketing and automation platform with landing pages, sales funnels, webinars and a course creator, priced by list size.
HelpCrunch
A customer communication platform with live chat, AI agents, a shared inbox, a knowledge base, popups and email campaigns in one place.
HubSpot Marketing Hub
HubSpot's marketing software for email, landing pages, forms, social, ads, automation and reporting, built on the HubSpot CRM.
Kit (formerly ConvertKit)
An email marketing platform for creators, with newsletters, visual automations, email sequences, landing pages and digital product sales.
lemlist
A cold outreach platform that finds leads and runs personalized sequences across email, LinkedIn, calls, SMS and WhatsApp.
Mailchimp
An email and SMS marketing platform for small and mid-sized businesses, with automation flows, segmentation and AI writing help.
MailerLite
An email marketing tool for small businesses with a drag-and-drop editor, automation workflows, landing pages, websites and sign-up forms.
Mailshake
A cold email and sales engagement tool that sends personalized outreach sequences, with AI writing, deliverability tools and a phone dialer.
Mautic
Open-source marketing automation software for email, campaigns, landing pages, forms and lead scoring that you can host yourself.
NeverBounce
An email verification service that cleans email lists in bulk, checks addresses in real time through an API or form widget, and keeps CRM and email platform lists clean automatically.
Nutshell
A sales CRM with built-in email marketing, forms, chat and AI for small and growing businesses.
Ortto
Autopilot's successor, a platform that combines marketing automation journeys, a customer data platform, analytics and customer support.
Saleshandy
An outbound sales platform that finds B2B leads, sends cold email and multichannel sequences, and keeps sending inboxes healthy.
SharpSpring
A marketing automation and CRM platform for agencies and small businesses, now sold by Constant Contact as Lead Gen & CRM.
Snov.io
A lead generation and outreach platform that finds and verifies emails, warms up mailboxes and runs email and LinkedIn campaigns.
Spotler SendPro
A European transactional email platform, formerly Flowmailer, that sends order confirmations, invoices and other system emails through an API or SMTP.
User.com (now Positive User)
A marketing automation platform with a built-in CRM, email, SMS, WhatsApp, website tracking and personalisation, now sold by the European software group Positive.
Articles
Privacy Shield Is Gone: What Replaced It and EU Alternatives for Email Marketing
Email marketing · Updated November 1, 2026
7 types of email that build lasting customer relationships
Email marketing · Updated November 1, 2026
Why email deliverability matters and how to make sure your emails hit the inbox
Email marketing · Updated November 1, 2026
Illustrations in email marketing: 7 ways to use them
Email marketing · Updated November 1, 2026
Drip marketing: what it is, when to use it and how to set it up
Email marketing · Updated November 1, 2026
Email monetization: how to make money from your newsletter
Email marketing · Updated October 31, 2026
How to scale a personalized email marketing campaign
Email marketing · Updated October 31, 2026
Flodesk review: features, pricing and alternatives
Email marketing · Updated October 31, 2026
10 email marketing strategies to improve audience engagement
Email marketing · Updated October 31, 2026
How to use email analytics to improve B2B campaigns
Email marketing · Updated October 31, 2026
Programmatic email monetization: how newsletter ads work and what to watch
Email marketing · Updated October 31, 2026
How to create a transactional email customers read and trust
Email marketing · Updated October 31, 2026